Category: Special Alerts

Texting Customers? Know the rules please!

According to a recent JD Power study, when dealers text their customers, customer satisfaction increases. Dealers using text messages are getting ahead of most of their competitors and are creating more satisfied customers....

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Dealer Advertising – The game must change

Not since 2004 has there been any real activity by Florida’s regulatory agencies regarding how dealers advertise on websites, in print and in various media.  However, the Federal Trade Commission (FTC)has been active...

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Special Fraud Alert: Online Sales

ID Thieves Use Counterfeit Identification to Finance Vehicles Through Banks then Make Fraudulent Online Purchases A nationwide scheme utilizing stolen identities to obtain car loans has impacted car dealerships in Southwest...

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